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Writing

Advertising/Marketing/Tech

Bedrock Platform

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Containerization: An established technology with evolving programmatic applications

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Innovators Unscripted: Bedrock and Index Exchange discuss the world’s first containerized DSP

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Bedrock Platform Launches the First Containerized DSP in Index Cloud

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Press Release: Bedrock and Advertible Close the Agentic Loop from Decisioning to Creative

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Adform case studies (during secondment from Bluestripe)

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Heineken teams up with Adform to score big on DOOH campaigns

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Vodafone Italy calls on Adform for sales-boosting CTV campaign

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Sachsenlotto wins big on media effectiveness with Adform’s ID Fusion

SalzburgerLand Tourismus and Adform slide to success in Ski amadé CTV campaign

Haufe Akademie achieves top marks on CTV retargeting with Adform

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Bluestripe Group

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Don't turn off the weather triggers this cosy season WARC for Bauer Media

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Eliminating human error: How agencies can avoid costly mistakes & overspend (Report)

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Beyond Retail Media: How commerce media is taking the model to the next level

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Wolt: “Global power with local nuance”

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Richard Ayoade: “One of the most boring things you can do is think you’re better than someone else”

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Welcome to the (new) retail media age

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Retail media’s evolution: How retailers are finding a way to break in and stand out Digiday for Adform

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How AI is recharging retail in 2024

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Dispelling myths and misconceptions around MFAs WARC for DoubleVerify

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Advertising may not be as impactful as you think

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Binance CMO: 'There's still a lot of trust in crypto

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What Makes A Transformative Ad Creative? Understanding The Role Of AI Forbes for Adludio 

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Why community is key to DTC growth

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Equipped With AI, Brands Can Battle for a Privacy-First, Open Internet Advertising Week for Scibids

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Eye tracking does not equal attention The Drum for Adludio

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L’Oréal: “We are experiencing an explosion of content”

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NDA Roundtable: AI’s role in the future of digital advertising

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Mobile Marketing Magazine

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A guide to programmatic advertising

 

What will the UK's second lockdown mean for advertising?

'We have surfaced something unique for customers': Tesco talks Clubcard Plus

What does Amazon's Sizmek acquisition really mean?

 

Contact centers engage customers at every level and on every channel SAP

'Podcast advertising is really receptive and engaging': BBC talks branded podcasts

Is Facebook's Libra going to change money for the better?

Are we experiencing a "pivotal" period in the online food delivery space?

 

MMS: Transforming the customer experience through messaging SAP

51Degrees accuses competitor Afilias' DeviceAtlas of lifting its code
(Exclusive)

"People that are changing our lives": Yahoo Finance talks influential women video series

Bringing 5G to life: Three on its Call of Duty 5G gaming experience

Tinder fires employees who sued its parent companies for $2bn

'It's our goal to reach 2bn consumers' - Oath one year on

Smart advertising - News UK on its intelligent ad product unveiled at Cannes Lions

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